Wednesday, July 23, 2014

Jabong India Online Fashion Week

Fashion plays a major role, both in economic terms and in terms of image. Fashion Week is the most anticipated event of the year to show off the clothes and accessories. It is not a coincidence that fashion week is also called as a carnival.

In IOFW, you will find day-to-day fashion shows of the Jabong Online Fashion Week. You can watch the videos, pictures, backstage and the details of the collections. Additionally, on IOFW you will see how they dress the supermodels. From July 25 to 30, keep an appointment with it in the calendar.

The Jabong IOFW is a fashion show that in six days catwalk moves the spotlight on the growing retail industry as a whole. IOFW aims to be a platform for aspiring and emerging designers, models, makeup artists, hair stylists, and fashion photographers.



25th July: There will be vignettes and videos from the Model and Photographer auditions. In addition, there would be a video on the overall concept of India Online Fashion Week.

26th July: There will be vignettes and videos from the makeup artist, hairstylist and designer auditions. It will capture the thoughts on color and makeup tips for a glamorous look.

27th July: There will be vignettes and videos from the grooming, look test and fittings session. It will showcase on what goes on behind the scene during the making of a fashion show.

28th July: There will be launch of 5 exclusive designer collections featuring Aastha Bahl, ANS by Astha and Siddharth, Dressology by Amit Arora, Threesome, Sidharth K Kakkar

29th July: There will be launch of 5 exclusive designer collections featuring ILK by Vinita and Shikha, Piquancy, Swagger by Saj, Armaan and Aiman, Timsy and Siddhartha

30th July: There will be the launch of 5 exclusive designer collections featuring Azalea by Aditi Gupta, Bhootsavaar by Nitin Bal Chauhan, DIR 69 by Tanu Bagai, Shreya Mistry, Rajdeep Ranawat.

There will be live streaming of the Grand Finale on IOFW website. Yami Gautam and Aditya Roy Kapur will be the showstoppers.
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